Fund-raising, Friend-raising, or both?

Posted on: February 28, 2018

Friends having coffee after fundraising event

With every event you host—dinner, walk, tour—I encourage you to provide opportunities for people to engage with your organization beyond that day.

People have different gifts and want to share them in different ways. Some are called to volunteer. Some are called to be activists. Some are called to be prayer warriors. Some are called to give financially. Their calling—whatever it may be—can help further your mission!

Be certain that your organization offers options to get involved at each point of contact—on your invitation, on-site as they arrive, and in a follow-up email.

A simple statement added to marketing materials can guide them:

“Give of your time by volunteering [link to volunteer info], your prayers by praying [link to prayer calendar], and/or your dollars by giving [link to FundEasy Page].”

If your organization has distinct needs, ask for them to be filled. You might be surprised to learn how creative people can be to help you achieve them.

Each person at your event has a role to play. By offering various ways for people to connect with your organization, you are able to find where their heart or passion is, then use that to grow the relationship. If you are only offering financial opportunities, you might be missing out on some potential volunteers with amazing skills!

Be blessed today and start connecting with someone new!

Andrea Trudden
Andrea Trudden

This article was inspired by our customers and written to encourage your fundraising efforts. Although we work with ministries and events daily, our team members are not Event Consultants. We encourage you to consult with your event consultant, executive team, and/or affiliate organization before making any major changes to your events.

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